Marketing, Master of Science (Economics and Business Administration)

Aalto University

Master's degree

Study Discipline: Business Administration, Science & Mathematics

Study Programme Details

City: Otaniemi

Country: Finland

Admission Sessions: Autumn Session

Study Format: Full Time

Mode of Study: Fully on Site

Programme Type

Master's degree

Duration

24 Months

Scholarship Available

Yes

Language

About this Study Course

Step into the dynamic realm of marketing in the era of digitalization and globalization, where businesses and customer interactions are undergoing transformative changes. The Master’s Programme in Marketing equips students with a unique blend of customer-centric, strategic thinking, and robust technical skills, essential for navigating the evolving landscape of contemporary marketing. In an age where digital advancements shape commerce, marketers play a pivotal role in steering businesses towards success.

Overview

Immerse yourself in the Master’s Programme in Marketing and evolve into a strategic thinker adept at thriving in our increasingly digitalized world. Gain insights into the strengths and possibilities of digitalization, understanding its profound impact on thought processes, societal dynamics, and global functioning. Explore the boundaries of current technology and discover your role in pushing past these limits, shaping the future of marketing and business innovation.

Admission Requirements

The bachelor’s degree must be equivalent to 180 ECTS credits or three years of full-time study.
The degree must give eligibility to apply for master’s degree studies at university in the awarding country.
IELTS Academic: overall score 6.5, and writing score 5.5.
TOEFL iBT (Internet-based Test): 92, and 22 for Writing
Pearson Test of English Academic (PTE A): 62, and 54 for Writing

Programme studies (85 ECTS), which includes Master’s Thesis (30 ECTS)
Elective studies (35 ECTS)

For non-EU/EEA citizens, €15000/y

Future Career Outcomes

Graduates of the program are well-positioned for dynamic career outcomes, playing integral roles in reshaping marketing practices and contributing to the digital transformation of businesses globally.