BA(Hons) in Advertising and Branding
Study Programme Details
About this Study Course
Embark on a creative journey with our BA (Hons) in Advertising and Branding, a program meticulously designed to foster creative thinkers equipped with the skills to explore, analyze, conceptualize, and present visual information and creative ideas. This program offers a unique blend of Advertising, Communication, Design, Contextual Studies, and Professional Studies, seamlessly integrating technology and processes. Aimed at those aspiring to become advertising experts, the curriculum focuses on developing competencies in creativity, critical thinking, and entrepreneurial thinking, ensuring graduates are well-prepared for diverse media and settings.
Overview
Upon successful completion of the BA (Hons) in Advertising and Branding, graduates will receive a degree from both Sunway University and Lancaster University. This dual certification underscores the comprehensive education provided, offering graduates a distinguished status as alumni of two esteemed institutions.
Admission Requirements
- IELTS or equivalent 6.0
- STPM Average C or CGPA 2.0 (Minimum 2 principals) and a credit in SPM Bahasa Melayu
- *A-Level Minimum 8 points *Points are calculated based on grades obtained for 2-3 subjects
- Australian Matriculation ATAR 55
- Canadian Matriculation 55%
- Sunway Foundation in Arts CGPA 2.0
- Sunway Foundation in Science Technology CGPA 2.0
- Unified Examination Certificate Maximum 28 points from 5 subjects (all Grade Bs)
- International Baccalaureate
- Completed with minimum 24 points (excluding bonus points)
- Creative Thinking
- Designing with Type
- Graphic Communication
- English for Academic and Professional Communication
- Conceptual Art Direction
- Media, Culture & Society
- Communication Theory and Practice
- Digital Photography
- Cultural Literacy
- RM36,300for Malaysian students
- USD8,322for international students
Future Career Outcomes
Aspiring professionals will find themselves well-positioned for dynamic careers, contributing to the advertising industry’s creative landscape. With a focus on creativity, critical thinking, and entrepreneurial skills, graduates will be poised for success in diverse media environments and entrepreneurial ventures.