Master of Marketing Management
Study Discipline: Business Administration
About this Study Course
Embark on a strategic journey in marketing with the Master of Marketing Management at the University of Canberra. Tailored for aspiring marketing professionals and those seeking to enhance their theoretical foundation, this program equips you for managerial roles by providing a holistic understanding of marketing and its pivotal role within organizations.
Overview
The Master of Marketing Management is meticulously crafted for individuals working in marketing or contemplating a career in this dynamic field. Offering a comprehensive curriculum, the course caters to those without prior marketing studies or those with a major in marketing during their undergraduate studies. Graduates will gain expertise in core marketing areas, including marketing research, consumer behavior, international marketing, and marketing management.
Admission Requirements
Pave the way for your marketing career by meeting these admission criteria:
- Possess an undergraduate degree or equivalent as approved by the University.
- IELTS Band: 6.5
- PTE Academic: 58
- Economics for Managers
- International Marketing
- Marketing
- Human Behaviour in Organisations
- Institutions of Law and Government
- Business and Management in Context
- Entrepreneurship
The fee is $AUD 35,000.
Future Career Outcomes
Upon completing the Master of Marketing Management, envision a future marked by various career outcomes. As a graduate, you may assume roles such as a Marketing Strategist, Product Manager, Digital Marketing Specialist, Brand Manager, or Market Research Analyst. Your skill set will position you as a versatile marketing professional ready to make impactful contributions.
Related Career Pathways
Brand Manager, Digital Marketing Specialist, Market Research Analyst, Marketing Strategist, Product Manager
Visa Requirements:
For visa information, please visit Australia page for student visa and student life.
