BSc Business Management with Marketing (Dubai) with Year in Industry and Integrated Foundation Year

University of Birmingham Dubai

Bachelor's degree

Study Discipline: Business Administration

Study Programme Details

City: Dubai

Country: United Arab Emirates

Admission Sessions: Autumn Session

Study Format: Full Time

Mode of Study: Fully on Site

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Programme Type

Bachelor's degree

Duration

48 Months

Scholarship Available

Yes

Language

English

About this Study Course

Embark on a transformative educational journey with our BSc Business Management with Marketing, Year in Industry, and Integrated Foundation Year program at the University of Birmingham Dubai. This unique program, developed in collaboration with esteemed marketing firms such as Beiersdorf, Big Cat, Cogent Elliott, UBAglu, and Unilever, is crafted to shape the next generation of marketing specialists. Immerse yourself in an innovative curriculum that not only aligns with current trends but also anticipates the future possibilities in the dynamic field of marketing.

Overview

Foundation Year program is not just an academic pursuit; it’s a holistic experience aimed at cultivating your intellectual, analytical, and perceptual skills. Gain extensive knowledge in marketing and acquire transferable skills essential for strategic marketing in diverse and challenging contexts. Forge invaluable connections with industry professionals, learning directly from current marketing practitioners. Birmingham Business School’s consistent presence in international ranking tables and accreditation by leading bodies such as AMBA, EQUIS, and AACSB reaffirm our position within an elite group.

Graduates equipped with both academic prowess and practical experience from our Year in Industry are highly sought after, offering a significant advantage in today’s competitive job market. As the 4th most targeted university by top UK employers (High Fliers Research 2022), our program is a gateway to promising career

Admission Requirements

For more information, please visit respective university web page link.

Management Education and Learning A
Management Education and Learning B
Economics for Business
Introduction to Marketing and Communications
Managing Financial Resources
Managing Operations and Projects
Organisations, Management and Entrepreneurship
Consumer Behaviour
Human Resource Management
Marketing Communications
Marketing and New Technology
Research Methods
Responsible Business: Theory and Practice
Branding in the Digital Age
Contemporary Issues in Marketing
Crisis Management
Extended Essay
Marketing Strategy: From Analysis to Implementation
Small Business and Entrepreneurship

The Foundation Year is AED 106,592. Following successful Foundation Year completion the fee is AED 114,602 per year of study.

Future Career Outcomes

Uncover inspiring stories of successful alumni who have navigated the dynamic marketing industry with the skills acquired from our program. Delve into discussions on industry demands, showcasing the program’s alignment with the evolving job market and emphasizing the ongoing relevance of your skill set.