Bachelor of Communication and Media (Marketing Communication)
Study Discipline: Media & Communication Studies
About this Study Course
Are you ready to dive into the dynamic world of marketing communications? The Bachelor of Communication and Media (Marketing Communication) is your gateway to thriving in the rapidly evolving and multifaceted marketing communications industry. This program is designed to equip you with the essential skills and knowledge in strategic and brand development, media engagement, advertising, and cross-platform digital communication.
As you navigate through this transformative learning experience, gain valuable insights into the latest industry trends and advancements. Immerse yourself in real-world scenarios that mirror the challenges of the field, ensuring you graduate not just with theoretical knowledge but with practical expertise that resonates with current industry demands. Unleash your creativity and strategic thinking to become a well-rounded professional poised for success in the exciting realm of marketing communication.
Overview
Elevate your analytical and problem-solving skills with the Bachelor of Communication and Media (Marketing Communication). This program is a springboard to success, offering a unique blend of theoretical knowledge and practical exposure to prepare you for the challenges of the marketing communications industry.
Throughout your academic journey, refine your understanding of professionalism and social responsibility. Gain a competitive edge through ongoing exposure to the industry, professional internships, and cross-disciplinary training. Hit the ground running as you graduate with a solid grasp of consumer behavior, strategic and creative principles, and the digital landscape. This program ensures you are well-prepared to meet the evolving needs of the marketing communications industry.
Admission Requirements
- Year 12 ATAR
- Other Australian Qualifications
- Relevant Work Experience
- Overseas Qualifications
- IELTS Band: 6
- Professional Orientation (Communication and Media)
- Professional Practice: Work Integrated Learning
- The Art and Power of Communication
- Digital Media Fundamentals
- Producing Credible Communication
- Engaging Audiences
The fee is $32,500 per year.
Future Career Outcomes
As a graduate, you are poised for diverse career outcomes in the ever-evolving field of marketing communication. Anticipate roles such as Marketing Manager, Communication Strategist, Digital Marketing Consultant, Brand Analyst, and Media Relations Specialist. This program not only prepares you for current industry demands but equips you with the adaptability to thrive in future advancements within the marketing communications landscape.
Related Career Pathways
Brand Strategist, Content Marketing Manager, Digital Marketing Specialist, Media Planner, Public Relations Specialist
Visa Requirements:
For visa information, please visit Australia page for student visa and student life.
